Here, I have explained steps for SEO of website. This strategy has been already implemented. Also, it has successful result on real time implementation. Basically, there are four major categories and subdivisions of each.
You can implement the steps and check for your website for better standing in google and bing.

A. Analysis of your business

  • Analysis of website
  • Analysis of competitors
  • Keywords Nomination

B. Research of keywords and Development

  • Keyword analysis
  • Baseline ranking assessment
  • Goals and Objectives

C. Submission or Optimization of Content

  • Create page titles
  • Create Meta tags
  • Place strategic search phrases on pages
  • Develop new sitemaps for Google and Bing
  • Submit website to directories (limited use)

D. Continuous Testing and Measuring

  • Test and measure
  • Maintenance